The documentary ”We are Snowboard” premieres on TV 2 Norway sunday 21st february 2016. It tells the story of the early days of snowboarding and the youth culture that the winter sport flourished from. It all started with five childhood friends in Tahoe City in California who wanted to use their skateboarding skills in the snow. They found a natural halfpipe in the woods and started skating on one board exploring the possibilities. Unintentionally, the company of five comes to spark a global youth movement and eventually a new Olympic discipline, simply by being innovative and having fun with a board in the snow. The story will inspire an audience of sports fans, but also anyone that are concerned with upbringing, creativity and motivation.